CWS Technology is looking forward to hiring an Executive- Email Marketing (any graduate/ post graduate) who can build up strong email marketing strategies and can take the lead to implement them. The candidate should have prior experience in IT-Software industry only with a minimum experience of 6 months as Email Marketing - Executive who can generate innovative ideas to increase sales. The major role of the candidate would be to reach out to the customers through email campaigns whereby informing them about our products and events. Ensuring the candidate should be able to promote our brand to add-on new customers to the existing list. The candidate is required to have a positive attitude towards team members and organization. The candidate is expected to have an attitude of self-motivation which is a primary means of realizing goals and progress.
Responsibilities & Requirements:
Design and implement direct email marketing campaigns by identifying our target audience.
Ensure prompt and accurate communication with clients via email to minimize unsubscribes.
Create email databases for lead generation.
Analyze campaign performance and suggest improvements.
Report on sales revenue generated from email marketing efforts.
Should have proven experience in Software or Web Development Company into email marketing.
Knowledge of CRM ( Customer relationship management) is an add-on.
Skills & Expertise
Proficiency in marketing automation technology.